We finally got news of IGTV accepting videos in landscape mode. It’s a tool that we love and this update is a cherry on top of an already terrific digital marketing avenue. However, this wasn’t a development that was planned in the launch of IGTV....
Instagram is a powerful tool which should not be dismissed as the land of teens and influencers. Today, there are different kinds of businesses utilizing the platform to drive awareness and ultimately sales. However, in order for it to work for you, you have to...
Ah, the elusive Instagram algorithm- it seems like it changes more often than people change their underwear. (We truly hope that statement is #facts). First things first: what is an algorithm? Without getting too techy, an algorithm is how Instagram determines whose posts show up first. Wait, don’t...
One of the reasons we at SocialCow love what we do is because social marketing is constantly changing. While this is frustrating to majority of the world, it’s like Christmas to us when an algorithm change occurs. Why, you ask? Because Moo likes puzzles! But besides...
